Caydeesoft Solutions Limited was engaged by TV47, one of Kenya’s fastest-growing television networks, to design and develop a modern, responsive, and scalable website that reflects their brand, showcases their content, and boosts digital engagement.
Key Features
- Custom CMS Integration : A tailor-made Content Management System (CMS) that empowers editors to easily publish news, videos, shows, and breaking updates.
- Live TV & Video-On-Demand : Embedded live stream support and on-demand video sections integrated with their broadcasting backend and CDN.
- Dynamic Content Categories : News, entertainment, sports, and opinion sections powered by an intuitive backend that allows tagging, scheduling, and categorization of stories.
- SEO & Performance Optimization : Optimized metadata, structured content, and performance tuning for search engines and fast mobile loading.
- User Engagement Tools : Commenting systems, newsletter subscriptions, and social media integrations to encourage interaction and content sharing.
- Analytics & Tracking : Google Analytics, Facebook Pixel, and custom tracking for insights into user behavior and content performance.
Impact
- Significant growth in online traffic and viewer engagement.
- Streamlined editorial workflow with faster content turnaround.
- Enhanced digital presence and revenue opportunities through advertising and sponsored content placements.
